LAP-IM-008  Analyze This!     

(Click on image below to view sample pages of student booklet.)

SWOT analysis helps you discover your business's strengths, weaknesses, opportunities, and threats, so that you can better plan your strategic marketing moves. Learn how and when to conduct a SWOT analysis, as well as what questions to ask to get to the heart of the matter. 

LAPs are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. This LAP includes an 8-page, full-color handout for students (with CopyIT! permission) that includes information on conducting a SWOT analysis for use in the marketing-planning process, a (SoWhat?) discussion of why it's important to learn, and a short (Gray Zone) case addressing ethical issues.

The instructor section features a comprehensive discussion guide, 14 transparency masters, and complete practice- (short answer) and post test (multiple-choice). A software presentation package is available at a nominal additional cost.
©2006. Recommended: PS/AD

 

To purchase, please visit our shopping center and from page one, search by catalog number for LAP-IM-008.

AlwaysNEW Online support 

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To purchase, please visit our shopping center and from page one, search by catalog number for WWW-LP-001.

PowerPoint Presentation Software

(PC Win) PowerPoint and more. Bring your discussions to life with a presentation software package that includes a broad range of graphics and special effects to help keep students interested. Content matches LAP module of same title. Each package is self contained and ready to use. This professionally produced PowerPoint presentation consists of 20 slides that address how to conduct a SWOT analysis.

 

To purchase, please visit our shopping center and from page one, search by catalog number for PSW-IM-008.