LAP-SE-100  Objection Overruled  (Converting Objections into Selling Points)     

(Click on image below to view sample pages of student booklet.)

Salespeople can turn objections into ways to connect with customers and close sales. They do so by skillfully listening to customers’ objections and converting them into selling points. Teach your students the steps involved in this important part of successful selling.

LAPs are comprehensive instructional packages that include all elements of a per-formance-oriented lesson plan. This LAP includes an 8-page, full-color handout for students (with CopyIT! permission) that includes information on converting objections into selling points, a (SoWhat?) discussion of why it's important to learn, and a short (Gray Zone) case addressing ethical issues.

The instructor section features a comprehensive discussion guide and complete practice- (short answer) and post test (multiple-choice). A software presentation package is available at a nominal additional cost. ©2012. Recommended: HS/PS

 

To purchase, please visit our shopping center and from page one, search by catalog number for LAP-SE-100.

PowerPoint Presentation Software

(PC Win) PowerPoint and more. Bring your discussions to life with a presentation software package that includes a broad range of graphics and special effects to help keep students interested. Content matches LAP module of same title. Each package is self contained and ready to use. This professionally produced PowerPoint presentation consists of 15 slides addressing how to convert objections into selling points.

 

To purchase, please visit our shopping center and from page one, search by catalog number for PSW-SE-100.