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LAP-SE-112
Typecasting
(Click on image below to view
sample pages of student booklet.)

Personality differences surround us every day—at home, at school, at work.
We learn to adjust to these differences and to treat people accordingly.
Successful salespeople do this as well. They carefully identify each
customer’s personality type and use the appropriate sales techniques to
satisfy the customer and make the sale.
LAPs are comprehensive
instructional packages that include all elements of a per-formance-oriented
lesson plan. This LAP includes an 8-page, full-color handout for students
(with CopyIT! permission) that includes information on addressing needs of
individual personalities,
a (SoWhat?) discussion of why it's important to learn, and a short (Gray Zone) case addressing
ethical issues.
The instructor section features a comprehensive discussion guide, 9
transparency masters, and complete practice- (short answer) and post test
(multiple-choice). A software presentation package is available at a
nominal additional cost.
©2008. Recommended: HS/PS
To purchase, please visit our
shopping center and from
page one, search by catalog number for LAP-SE-112.
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(Sample content—Click on each of the
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PowerPoint Presentation
Software

(PC-Win) PowerPoint and more.
Bring your discussions to life with a presentation software package that
includes a broad range of graphics and special effects to
help keep
students interested. Content matches LAP module of same title. Each
package is self-contained and ready to use. This professionally produced
PowerPoint presentation consists of 25 slides that cover addressing needs of
individual personalities.
To purchase, please visit our
shopping center and from page one, search by catalog number for PSW-SE-112.
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