Tower Records has added a number of features to improve its web site and encourage repeat visits. A more efficient search engine is prominently positioned at the top of the page. Visitors can use pull-down menus to search for music in a variety of ways including by artist, album title, song, and label. They can even do an advanced music search by typing as much information as they know into an electronic form. Other appealing sections on the site include used CDs, out-of-print titles, and a listening station. To provide support for these features, Tower Records has added more web servers to handle the traffic and constantly monitors the performance of its site to make sure everything is in working order. It also plans to continually improve its site by adding new features and improving upon ones that are already there. You can form your own opinions about how well Tower Records is maintaining its web site by clicking here (http://www.towerrecords.com).

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