"In-depth, industry-validated instructional materials to save you time."

 

 

 

MBA
Recruiting Brochure
Headed for College?
Executive
Summary
& more
The Dream: Get There!

Position
Available

Ready to
Work

ReInforcer
Possibilities
Game
 

Mousepad

Recruiting Students

 

 

MBA Recruiting Brochure
Full-color, oversize tri-fold brochure.  Features quotes from real students throughout the nation. Emphasizes career and college, as well as a positive, fun experience.
Package of 50. 
c 2001
MSC-01-004-W ...$16.95  (Member:  $14.95)

 

 

 

 

Headed for College? 

 

 

 

  
Brochure:   Full-color, oversize, tri-fold brochure
targets the college bound student.  Features examples of marketing professions and outlines the many aspects of a strong marketing curriculum and DECA activities that can help position high school students for college and beyond.  Emphasizes the broad application of marketing skills in a wide variety of business and professional settings.  Package of 50.  c 2002 
MSC-02-001 ...$16.95  (Member: $14.95)

 

 

 

 

Executive Summary: Business Administration: Marketing
National Standards for Marketing Management, Entrepreneurship, and Business Administration
(Teachers/Administrators version)

An 8-page, full-color brochure that explains the National Standards for Marketing Education. Includes information about the standards structure, Career Clusters, premises of the curriculum, and information relevant to academic integration, entrepreneurship education, etc. ©2005

Single copy: MSC-05-010-W...$3.00 (Member: $2.79)
Package of 50: MSC-05-010PKG-W...$99.00 (Member: $79.00)

 

 

 

 

 

 

 

 

Standards 2000 Poster: Full-color 24" X 37" poster (rolled, not folded) for use throughout your building: guidance, academic classes, middle school, feeder schools. ©2000

Single copy: MSC99-013-W...$3.95 (Member: $3.95)
Package of 10: MSC99-013PKG-W...$21.95 (Member: $21.95)

 

 

 

 

Standards 2000 Presentation Software: Upscale PowerPoint presentation for use with school administrators and adult audiences. Substantive, curriculum-based explanation of marketing and Marketing Education. Suitable for 30Ð60 minute presentations; includes discussion notes. ©2000 (Also, see The Dream Student version.)

PSW-STD-01-W...$39.99 (Member: $35.99)

 

 

 

 

 

 

 

 

The Dream: Get There! Presentation Software. Student version of the Standards 2000 presentation package designed for recruiting. Describes marketing and Marketing Education curricula in a simple, easy-to-use style. Concludes with Ò10-bestÓ countdown (10 = fun, 4 = reason for college, 2 = portfolio of skills) ©2002

PSW-STD-02-W...$39.99 (Member: $35.99)

 

 

 

 

 

 

 

Position Available: Short, easy-to-read, eight-page booklet designed to communicate the value of Marketing Education to the local business community. Encourages active involvement in your program. ©1999

Single copy: MSC99-012-W...$2.95 (Member: $2.65)
Package of 10 booklets: MSC99-012PKG-W...$10.95 (Member: $9.95)

 

 

 

 

 

 

 

 

 

 

 

Ready for Work! Classic, full-color booklet designed to encourage local business involvement in your Career and Technical Education program. Encourages active support of co-op, internship, and all work-based experiences. Helps potential employers understand the differences between Òoff-the-streetÓ part-time employees and participants in organized work-based programs. 8-page brochure. ©2001

Package of 25 booklets: MSC-01-003-W...$24.95 (Member: $22.95)
Ten or more packages of 25 (priced per package): ...$21.95 (Member: $19.95)

 

 

 

 

 

 

 

NEW!  reInforcer Possibilities: A successful Career-Tech program leads to many terrific possibilities, including work, college, and career. Our new Possibilities game is great for the first week of class or for recruiting new students. Unlike others in the reInforcer series, Possibilities is not intended as a review tool. Instead, use it to introduce a wide range of ideas, facts, and information to highlight whatÕs out there for students (emphasis on economics, careers, employability, work, marketing, management, and entrepreneurship). ©2003 

reInforcer: Possibilities (CD for Windows systems)
GM-02-001-W ...$59.00 (Member: $39.95)
reInforcer: Possibilities Lab Pack (set of 5 CDs)
GM-02-003-W ...$99.00 (Member: $69.00)

 

 

 

The Dream Mouse Pad

Heavy-duty mouse pads reinforce message of our PowerPoint presentation of the same name. Emphasize the potential, the dream-come-true possibilities that Marketing Education offers many students. Use these to keep the message in front of your students. Better yet, use them to remind counselors and administrators that you’re doing more than they might imagine. (Be sure to include the executive summary of the national standards with your gift mouse pad!)

MSC-03-001-W...$7.95 (Member: 6.50)

(Also available with ProPoints. Please see information on our Professional Associate page.)

 

Recruiting students: 25+ Ideas

As you begin looking ahead to next year’s classes, here are some ideas shared by teachers during a roundtable discussion at Conclave 2002. Have a better idea? Please e-mail service@mark-ed.com. We’ll get your suggestion added to the list. Thanks!

Ideas from Conclave 2003:

  • Parade of excellence: showcase of projects and awards displayed in various locations throughout the building

  • Endorsements by local businesses

  • Review applications for work permits for potential students

  • Offer college credit (dual enrollment, etc.) for selected courses as part of an articulation program (Position classes with Tech Prep program)

  • Post photos of students participating in various events–-both local and at state and national conferences

  • Get quotes (endorsements) from former students, business, etc. Blow them up very large and post throughout the building

  • Post materials in classrooms used for required academic courses (math, English, social studies, etc.)

  • Get involved with principal’s awards ceremony

  • Do a strategic marketing plan so that your activities tie together and make a positive positioning statement

  • Have current students target potential students from appropriate grade level; provide materials for them to distribute

  • Use MarkED curriculum posters in all academic rooms to make the point to both the students and to the academic teachers that program is challenging and standards-based

  • Do a parent newsletter for all parents

  • Involve counselors in key events; use them as chaperones for DECA

  • Do a Jeopardy-style game in social studies class with questions about current events and about program

  • Do a special informal pizza lunch by invitation for serious candidates

  • Have an open-house day for students with a free period (or study hall) to stop in the classroom for a snack and to see awards, talk to best students, etc.

  • Organize an afternoon get-together with counselors and best students to discuss program. Use food as a motivation for coming.

  • Build a PowerPoint presentation with photos from events

  • Make key administrators and counselors professional members of DECA

  • Sign up key administrators and counselors for Perspectives magazine

  • Have a career fair featuring local business leaders and former students

  • Involve recent graduates who are majoring in marketing or business

  • Treat other teachers as a market; many of them influence younger students to take or not to take marketing

  • Involve counselors and other teachers in mock interviews, mock events, etc.

  • Get counselors and other teachers to serve as judges for district and state events

  • Collect employment data on current and past students; publicize how much they earn in a year

  • Publicize DECA scholarship among parents, counselors, and students--especially parents and counselors